Today we’re going to be talking about a subject that any successful online entrepreneur will tell you is absolutely critical for your business: building a solid email list. This is something that has been a key factor in the success of every launch I’ve had, and I can guarantee you that it will play an important role in the success of your business, as well. So how do you go about gaining subscribers?
In this episode, I walk you through the four phases of building an email list. I’ll cover some very important concepts you need to know when it comes to getting people to sign up, keeping subscribers engaged, and using your list to generate income.
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Bobby Klinck is an intellectual property attorney, but he’s not your typical lawyer. Sure, he went to Harvard Law School and worked at some of the most prestigious firms in the country, but if you look at the big whiteboard in his office, you won’t see much about the law. His whiteboard is filled with tasks related to platform building, inbound marketing, and sales-funnels. Bobby is a full-fledged online entrepreneur, whose area of expertise is the law.