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Ep 39: Trade Secret Law with Bobby Klinck

By Bobby Klinck | YOG Podcast

Aug 14

When it comes to protecting your work, trade secret law is incredibly important. In this episode, Bobby will be explaining what trade secret law is, where it is necessary in your business and how to take reasonable steps to protect your trade secrets. He shares some great tips on understanding the laws and gives helpful examples of where it comes up in real life situations.

The history of trade secret law and how it has evolved is part of what Bobby talks about. He also lays out the biggest mistakes businesses make when it comes to trade secrets and 4 basic steps to make sure you’re keeping yourself covered and safe. Bobby details the important aspects of confidentiality, non-compete and non-disclosure agreements that are specifically needed for your business.

Listen to the Full Episode:

What You’ll Learn In Today’s Episode:

  • What trade secret law is and what the standard is.
  • What kinds of things fall under the protection of trade secret laws.
  • What this law is really protecting you from and what it allows you to do.
  • How do you get it and how do you protect it.
  • Reasonable steps you need to take to keep yourself protected.
  • What to put into your confidentiality agreement.
  • The differences and similarities between a non-compete agreement and a confidentiality agreement.
  • Where confidentiality issues come up in your business.
  • How to keep your information safe from even your clients and course participants.

Ideas Worth Sharing:

You should not share confidential information with anyone unless or until they have signed a confidentiality agreement. - @bobbyklinck Click To Tweet Where a fight will come up about trade secret law is - Did you take reasonable steps to protect it?” - @bobbyklinck Click To Tweet Trade secret law is really about protecting you from internal threats. - @bobbyklinck Click To Tweet

Resources In Today’s Episode:

 

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About the Author

Bobby Klinck is an intellectual property attorney, but he’s not your typical lawyer. Sure, he went to Harvard Law School and worked at some of the most prestigious firms in the country, but if you look at the big whiteboard in his office, you won’t see much about the law. His whiteboard is filled with tasks related to platform building, inbound marketing, and sales-funnels. Bobby is a full-fledged online entrepreneur, whose area of expertise is the law.